A responsive website design for Upfront
Upon completing the brand identity project, we were then tasked with applying the new look and feel to the Upfront website. The previous website restricted control and also limited their potential to edit key pages such a staff and services.
We specified an extremely versatile CMS platform to form the foundation for the new site, enabling a much more customisable experience. Page structure was designed to be accommodating to allow the in-house editors and content contributors to update the site however they liked. The overall site structure is extremely flexible enabling it to grow as the business does, without any reliance on heavy weight web development updates.
As well as delivering a comprehensive CMS platform, the sites design is also fully responsive, retina ready and includes dynamic Ajax animation on features such as Case Study filtering. Coupled with super fast hosting via the CDN, the site provides a slick and enjoyable web experience.
Upfront were very delighted with their new responsive website design and with very little content being ‘off-limits’, are free to update and publish topical news and content whenever they choose. The website design exudes the company’s values and helps build upon the cohesive brand story.Visit Upfront website