Redecorating Earthborn’s Eco Paint Website
With the success of the rebrand, it was important that Earthborn’s ecommerce website not only reflected the new look, but also offered consumers a means of engaging with the brand, browsing colours and products and being inspired.
Do Good Branding completely re-worked the structure of the website, with key user-journeys carefully considered to cater for the wide array of interior enthusiasts and professionals. Primarily consumer focussed, the site also addresses the needs of trade professionals who can access specialist products and information via the dedicated ‘Trade’ section.
Inspiriational photography, quirky copy and friendly illustrations all help reinforce Earthborn’s brand values across the website.
Colour card requests sharply increased and even better than that, sample pot sales rose by 50% in the first month alone. Stockist enquiries increased by a dramatic 300%. Data sheet requests also slowed indicating that users are finding the information they need online. Our bespoke ecommerce website design has also been well received and featured on many web design inspiration sites.Visit Earthborn website